Rutgers’ new 30-second television spot, titled “Before,” airs during televised sporting events, including football; women’s and men’s basketball; and men’s and women’s soccer. As part of the university's “Jersey Roots, Global Reach” campaign, the spot showcases Rutgers' far-reaching impact.
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Read the "Before" script.
Learn more about the featured topics, people, and events:
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History of Rutgers Chartered in 1766 as Queen’s College, Rutgers, The State University of New Jersey, is the nation’s eighth oldest institution of higher learning and is one of only nine colonial colleges established before the American Revolution. While it began with one instructor and a handful of students, Rutgers now has three campuses—in Camden, Newark, and New Brunswick—and serves nearly 50,000 students. |
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Colonel Henry Rutgers In 1825, Queen’s College became Rutgers College to honor trustee and Revolutionary War veteran Colonel Henry Rutgers. Colonel Rutgers’ affiliation with Old Queen’s dated back to 1815, when he became a trustee. Later, he donated the college bell, which still hangs in the Old Queen’s building, and also made a financial gift. More about the university's history can be found on the timeline. |
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The Birthplace of College Football The first intercollegiate football game took place between Rutgers and Princeton on November 6, 1869, on a field at the site of the present-day gym on Rutgers’ College Avenue Campus in New Brunswick. Rutgers won 6–4. |
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The 2006 Louisville Victory The eyes of the nation turned to the Rutgers football team when it achieved a stunning victory against the undefeated Louisville Cardinals on November 9, 2006. The win was Rutgers’ first against a ranked opponent since 1988 and marked the most wins at that point in a season since 1978. The team finished the season 11–2 overall, including the school's first bowl championship with a victory over Kansas State in the inaugural Texas Bowl. |
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The Breakthrough Antibiotic In 1943, while working in a Rutgers lab, faculty member and alumnus Dr. Selman A. Waksman and graduate student Albert Schatz discovered streptomycin, which was the first antibiotic effective against tuberculosis. Proceeds from the Waksman-Schatz streptomycin patent, awarded in 1948, helped establish the Waksman Institute of Microbiology at Rutgers. In 1952, Waksman was awarded the Nobel Prize. |
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Alumna Julia Baxter Bates The first African-American student admitted to New Jersey College for Women, later known as Douglass College, Julia Baxter Bates was head of research at the NAACP for two decades. There, she worked with powerful civil rights leaders Justice Thurgood Marshall and W.E.B. DuBois. Her research directly influenced Supreme Court rulings against discrimination, including Brown v. Board of Education, which declared school segregation unconstitutional. |
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Dr. Wise Young This Rutgers professor is recognized as one of the world’s foremost neuroscientists. In addition to receiving numerous awards for his scholarly work, Time magazine called Dr. Wise Young “America’s Best” in the field of spinal cord injury research. He is also founding director of the W.M. Keck Center for Collaborative Neuroscience at Rutgers, known for its work on brain and spinal cord injury and its innovative stem cell research. |
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